Our Vision
To be 1st choice of Hong Kong & China company formation for SMEs Worldwide.

Our Mission
Provide clients with SAR services on company formation and maintenance

 S = SIMPLE
 A = AFFORDABLE
 R = RELIABLE

Create a sustainable relationship with our valuable staffs, business partners, society and environment.

Our Value

To Clients:

Providing simple and straightforward communications and guidance for clients;
Offering affordable prices for our services - client can pay minimum to start and maintain a company; and
Being a reliable partner for clients by keeping strict confidentiality, helpful and professional at all times.

To Shareholders:

Simplifying and standardizing operation via innovative approach to save cost and improve efficiency;
Seeking balance between affordable operation costs and returns; and
To feel confident to appoint reliable staffs to overlook daily operation and create a helpful, energetic and professional environment.

To Staff:

Simplifying work processes via innovation approach and proper communication;
To work under affordable workload to seek work-life balance and rewards; and
To feel comfortable working with a reliable company that encourage information sharing, provides proper orientation, training, mentor and support continuing education.